Tuesday, 20 March 2012

Fashion voice

Sometimes I make a throw away comment that gets me into trouble and sometimes I make a comment in a throw away fashion that sticks in my head and becomes an idea.  This is one of those.

Some people have a very specific style, they make a decision and stick to it whole heartedly, it is part of their identity.  This is a fast route to a style rut, lets be honest, it's like learning set phrases in a foreign language you may get 2 beers and directions to the town hall but when you want to try something different, you are either going to be frustrated or disappointed.  When you look at women you think are stylish, do they always look the same or do they tweak their look to offer a different perspective.  Are they always wearing new clothes or does it just look as if they are because of the alternative way they have chosen to put things together?  This is someone with a Fashion Voice, they have something to say that invariably others want to hear.  Those are the people who manage to make a mass produced item look like an original, purely because they play with their clothes, just to see what might work.

Today I went on a magical mystery tour to Clevedon and discovered a shop with one of the clearest fashion voices, I've ever heard.  It was a clarion call, they know exactly who they are and have a really strong personal image to go with it.  I was, as they say, impressed.  I met the owner and you can tell that the premise of her business is selling products that she loves to people she finds it interesting to meet.  You know I love anyone prepared to go the extra mile and I just got the feeling that for her the extra mile is the least she is prepared to do.  So if you find yourself in the area do drop in or I've poppedd a link to their website below.

Twenty Four Shoes

I know it is not often that I advertise or endorse, products or services but I think this one is absolutely worth while and I can trust that you'll receive the same treatment that I did.
 

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